MARAKEZ Announces Sponsorship of Pyramids Half Marathon in Partnership with TriFactory to Promote Sports and Enhance Community Engagement

Over 6,000 participants from around the world take part in one of the region’s premier sporting events

MARAKEZ, the leading award-winning mixed-use real estate developer in Egypt, held a press conference at Villa M by MARAKEZ to announce its sponsorship of the MARAKEZ Pyramids Half Marathon for the third consecutive year.
The event, attended by Ahmed Abdelkhalek, Assistant Minister of Youth and Sports, and Lucas Raulet, the Deputy Director of the French Institute in Egypt, highlighting MARAKEZ’s unwavering commitment to supporting the nation’s sports events and athletes and its ongoing partnership with The TriFactory.
The MARAKEZ Pyramids Half Marathon, set to take place December 14, 2024 at the historic Great Pyramids of Giza, invites runners worldwide to #RaceThroughHistory. with distances of 21K, 10K, and 5K. It is one of Egypt’s most prestigious athletic events encouraging runners of all ages and abilities to take part in an extraordinary race through 5,000 years of history.

This sponsorship aligns with MARAKEZ’s strategic focus on social responsibility and reflects the company’s broader objective of supporting a culture of physical activity. Over the years, MARAKEZ has championed sports by sponsoring young talent and professional athletes, including Olympians at the 2020 Tokyo Olympic Games and Hana Goda, the youngest table tennis star who recently received the bronze medal in Sweden.

Lucas Raulet, Deputy Director of the French Institute in Egypt added, “The MARAKEZ Pyramids Half Marathon is a wonderful example of how sports can bring together people, and specifically youth around values like solidarity, mutual respect, engagement, and cultural diversity. The use of sport as a lever for development, education, equality is at the core of the franco-egyptian relationship. And the number of French participants in this year’s edition underlines how important it is for us.”
“At MARAKEZ, we are committed to supporting Egyptian athletes and promoting sports and active lifestyles. This is why we take pride in sponsoring events like the MARAKEZ Pyramids Half Marathon. It’s fantastic to see athletes from around the globe come together to participate,” stated Dasha Badrawi, Executive Vice Chairman of MARAKEZ.

“We are delighted to join forces with MARAKEZ for another incredible edition of the MARAKEZ Pyramids Half Marathon, where we have reached a new milestone with more than 6,000 participants this year. This collaboration enables us to draw athletes from around the world and deliver unforgettable experiences for all runners.” Ayman Hakky, Founder and Managing Director of the TriFactory.
Adel El Sharkawy, Chairman of Intertex and Ra Sport, said: “I am truly delighted to be a part of the MARAKEZ Pyramids Half Marathon and to design the official Puma T-shirt for this event, which has been a source of pride for us. ”
MARAKEZ’s long-term strategy entails a strong commitment to supporting sports initiatives empowering young talent and building public-private partnerships that contribute to economic growth. MARAKEZ is committed to integrating health and sports-focused amenities across all its projects, including jogging tracks, fitness clubs, sports facilities, and gyms.