GAMERGY Egypt Hosts Press Conference Unveiling Details of Its First Edition Under the Auspices of the Ministry of Youth and Sports and the Egyptian Esports Federation

GAMERGY Egypt organized a press conference to announce details about its first edition in Egypt, happening from January 30 to February 1, 2025, and hosted by IMKAN Misr at Alburouj New Heliopolis. The festival, which is one of the world’s largest esports, gaming and entertainment events, results from a strategic collaboration between ievents, Influence Group, eProjects LLC, and MENATech Entertainment—leading companies in event management, communications, experience creation, respectively.

The conference was attended by Mr. Ahmed Abdel Khaleq, General Manager of Tourism and Sports’ Events at the Ministry of Youth and Sports, and Sherif Abdel Baki, President of the Egyptian Esports Federation, along with representatives from the organizing companies and sponsors. Details were revealed about GAMERGY Egypt, the first festival of its kind in Egypt and the region, which is sponsored by the global company Red Bull, with official radio partner NRJ, media partners CairoScene, El Fasla, Cairo 24, and Yalla Kora, entertainment partner 2oolameme, and official tickets partner TicketsMarche.

The festival, under the auspices of the Ministry of Youth and Sports and the Egyptian Esports Federation, is a testament to Egypt’s transformation into a regional hub for esports amidst the accelerating growth both globally and regionally. The global gaming and esports industry, valued at approximately $131 billion in 2017, is projected to reach $221 billion by the end of 2024, highlighting its rapid growth. With around 3 billion gamers worldwide—about half of the Earth’s population—this sector is increasingly significant. In the MENA region, the industry was valued at $7.2 billion in 2023, with approximately 70 million gamers. Notably, Egypt accounts for 58% of this market, boasting around 40 million gamers, including 7 million esports competitors, underscoring the region’s vital role in the global gaming and esports landscape.

GAMERGY Egypt spans three exciting days, offering live shows, competitions, and unique experiences across six zones dedicated to various gaming formats, including computer games, mobile games, PlayStation, virtual reality, racing simulators, and board games. Winners will compete for a share of over EGP 2 million in cash prizes. The event will be streamed live on Twitch and other platforms. Additionally, attendees will have the chance to interact with both international and local content creators and influencers, providing fans with unique opportunities to meet their favorite eGaming icons.

With international teams participating, GAMERGY Egypt contributes as a platform for scouting talented individuals in collaboration with the Egyptian Esports Federation, allowing them to represent Egypt in international competitions. These efforts aim to transfer knowledge and provide opportunities for young talents to showcase their skills to a global audience and gain visibility on the international gaming radar.
In addition to cosplay competitions, the event will feature daily concerts, panel discussions with industry experts, entertainment shows, and a delightful shopping experience in retail stores, with food and beverages available.
GAMERGY Egypt also announced Marwan Serry, the esports influencer and TV presenter on beIN Sports, as the official ambassador for the festival.

For his part Mr. Ahmed Abdel Khaleq, General Manager of Tourism and Sports’ Events at the Ministry of Youth and Sports, stated: “The state, represented by the Egyptian Ministry of Youth and Sports, strongly supports hosting such events that enhance our global position in the field of esports, as they not only foster community engagement and youth participation but also contribute significantly to our economy. This aligns with the directons of Dr. Ashraf Sobhy, the Minister of Youth and Sports, to strengthen strategic efforts to diversify sources of economic growth and drive digital transformation. By investing in esports, we are creating new opportunities for innovation, collaboration, and international partnerships, positioning Egypt as a leader in the rapidly evolving digital landscape.”

Mario Perez Guerreira, CEO of MENATech Entertainment, stated, “We are excited to launch the first edition of GAMERGY Egypt, which acts as an inspiring platform that paves the way for a new future of immersive entertainment, digital sportainment, and technological innovation.” He added, “We are confident that this event will showcase Egypt as a major player in the global esports industry.”

Eng. Sherif Elbassiouny, CEO of eProjects LLC, also stated: “The Egyptian market has growing talents that can compete on international levels, enabling the country not only to become a regional esports hub but also an international one. By hosting an international event such as GAMERGY Egypt, we are committed to nurturing our talented individuals and providing them with opportunities to compete globally. This will not only drive the growth of the esports industry but also attract significant global investments.”

Ahmad Aref, CEO of IMKAN Misr, also stressed that hosting GAMERGY Egypt at Alburouj New Heliopolis is a testament to IMKAN Misr’s commitment to providing pioneering experiences that combine innovation and sustainability, making it the ideal location to host an event of this magnitude.

He also emphasized that this collaboration reflects a broader vision to position Alburouj as a vibrant hub for entertainment and technology. By integrating state-of-the-art facilities with sustainable practices, IMKAN Misr aims to create an environment that not only attracts major events but also fosters community engagement and growth in the esports industry. This initiative aligns with Egypt’s aspirations to become a leading player in the global esports landscape.

It is worth noting that GAMERGY is a pioneering esports event tailored for video game fans of all ages and backgrounds. It will create an immersive environment where physical and virtual worlds merge, allowing participants to connect and engage in unforgettable experiences. Since 2011, GAMERGY has organized more than 20 successful editions in Spain, Argentina, and Mexico, in addition to its strong presence in the USA, Panama, and El Salvador, cementing its status as a dominant force in the esports scene.